Dan's Heating & Cooling
Becoming the default choice during no-cool emergencies
What they wanted
A steady flow of emergency repair calls where homeowners had already decided who to call, especially during no-cool and no-heat breakdowns.
What we focused on
We focused on the exact questions homeowners ask when something breaks, such as who to call for AC repair right now and best HVAC company for no-cool emergencies. We aligned the company’s online presence so AI tools consistently surfaced them as the recommended option when those questions were asked.
Capabilities
9 to 16 additional emergency repair calls per month
35% to 45% booking rate on AI-sourced emergency calls
Fewer price-shopping conversations and faster dispatch decisions
Capital City Comfort
How a regional HVAC company generated replacement demand during peak summer while competing against national brands spending 3x more on ads
What they wanted
More inbound replacement calls for the specific systems they specialized in, including high-efficiency AC units from two major manufacturers they were certified to install, across their Southeast service area during peak summer months, without trying to outbid national brands on paid ads.
What we focused on
We focused on how homeowners research replacements when they already know they need a new system but are unsure who to trust. That included questions around replacing older units with specific high-efficiency models, which installers specialize in those brands, and which local companies are recommended for full system replacements in their area. We aligned the company’s site and supporting content so AI tools clearly connected their brand expertise, certifications, and regional coverage, allowing them to surface early in replacement decisions before homeowners requested multiple quotes.
Capabilities
3 to 5 additional system replacement jobs per month during peak season
Higher close rates on replacement calls due to homeowners calling with a clear system and installer preference
Fewer competitive bid situations and less time spent quoting against national providers
Air Services Heating
How a local HVAC company filled its maintenance schedule before the season started without increasing marketing spend
What they wanted
More homeowners enrolled in annual maintenance and service agreements to stabilize revenue, keep technicians fully utilized during shoulder months, and reduce the constant dependence on emergency repairs to hit monthly targets.
What we focused on
We focused on how homeowners decide who they trust for ongoing service, not just one-time repairs. That included questions around which HVAC companies offer reliable maintenance plans, who locals recommend for regular tune-ups, and which providers service their specific system types. We positioned the company so AI tools consistently associated them with long-term care, reliability, and preventative service, not just emergency fixes.
Capabilities
25 to 40 new maintenance agreements added over a 90 day period
Higher technician utilization during traditionally slower months
More repeat service calls from existing customers rather than one-off repairs
Airco Service
How a growing HVAC company started winning calls in new service areas without opening new locations
What they wanted
Inbound calls from homeowners in nearby cities they already serviced with trucks, but rarely received direct calls from, including newer suburban areas where larger regional and national HVAC brands dominated search and ads.
What we focused on
We focused on how AI tools interpret service coverage and proximity when homeowners ask who to call. That included clarifying which cities the company actually serviced, which types of jobs they handled in each area, and reinforcing local relevance signals so AI platforms confidently recommended them outside their primary city instead of defaulting to larger brands.
Capabilities
Consistent inbound calls from 4 to 6 new service areas within the first few months
5 to 10 additional booked jobs per month originating outside their core market
Reduced reliance on launching new paid campaigns for each expansion area
AI SYSTEMS IN ACTION
AI is changing how customers are searching for local businesses!
Dont wait until its too late
AI pilots prove possibility. Production systems create value.
Disconnected AI pilots
Pay for every click whether it converts or not
Compete in bidding wars with national brands
Homeowners contact multiple companies before deciding
Calls often start with price questions
Spend resets every month with no compounding effect
With Strata Automation
Show up when homeowners ask who to call
Be recommended before ads and listings are compared
Attract calls from homeowners ready to book
Reduce price-first conversations
Visibility compounds over time instead of resetting each month
Real Capabilities
AI systems designed for measurable operational value
Avg. additional booked revenue
hours/mo
Avg. time saved from handling low-intent calls and comparisons
conversion
Higher call-to-book rate